(Artwork by Matt Furie | Twitter / @doodlesape)

A Pepe the Frog NFT sparked a lawsuit this week after the non-fungible token's seller, Matt Furie (who is the original artist behind Pepe), issued 46 identical copies of the token, leading the value of the original to decrease.

Furie, who launched his Pepe-themed crypto art collection last year, sold the NFT of Pepe bathing nude by a waterfall for $536,700 to Halston Thayer. The token Thayer bought was the only one sold at the time, as is typical of most NFTs, and when Furie released the 46 others this week, the value of the original plummeted to just $30,000.

This latest bizarre turn in the NFT market comes amid continuing public confusion about what exactly NFTs are and a proliferation of new NFTs being minted (though some report the sector is losing interest overall).

An NFT uses the same technology as cryptocurrencies like Ethereum, meaning that each NFT is unique, one-of-a-kind and inimitable — in a word, "non-fungible." Essentially what Furie did with the Pepe NFT in question was funge it, meaning that now Halston’s image is not one-of-a-kind but one of 46.

Furie has made a business of selling Pepe NFTs with often lewd or humorous imagery, and he is far from the only one. Twitter is awash not only with Pepe but with thousands of other NFTs that often command high prices. As an asset class, NFTs are not very regulated and are an attractive investment for many of the same reasons that paintings and sculptures are: the uniqueness of the NFT seems to promise stability in its value, an assumption that Furie’s actions threw into question for many.

You might never swap out your Roth IRA for a folder of dank Pepes, but the NFT space seems bound to draw more interest an attention as time goes on.


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greenhowie

This is how you send a message. The fines will be more than he sold the NFT for but it highlights how easy it is to sabotage an NFT's value and hopefully more artists who got tricked into creating NFTs before anyone knew much about them will see an opportunity to make things right.

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