(Twitter / @JHudsontraffic)

Chicago businessman and perennial political candidate Willie Wilson announced a giveaway of $200,000 worth of gasoline in Chicago today, leading to a citywide traffic jam and a slew of memes in response. The gas was donated to anybody who showed up to one of 10 stations around the city, with no strings attached.

Gas prices right now are higher than they’ve ever been in the U.S., and the extra cost is causing financial difficulty for many people who rely on cars to get around. As a result, a great number of Chicagoans reacted with joy to the possibility of filling up their tanks for free.

While many praised the idea in theory, in practice Wilson’s publicity stunt inconvenienced many Chicagoans. Massive traffic jams, reportedly leading the city to deploy helicopters and half of its police force to the streets, made it difficult for many people to even get to work this morning.

Some commentators pointed out that because of the long wait time in traffic jams, many of those who left their homes in search of the free gas ended up burning more gas on the way to fill their tanks than they actually got once they arrived at the filling stations.

Some political commentators in the city speculated that Wilson, an independent Democrat who has run in the past for Mayor of Chicago, Governor of Illinois and President of the United States, is preparing the way for another political campaign. His approach of giving something to people directly and for free in a highly public spectacle was praised as an example of good politics by some users who connected Wilson’s move to the tradition of “old dope boy” party bosses in the late nineteenth-century, who earned support in urban centers like Chicago and New York through similar handouts of food and other essentials.

Willie Wilson, who made his money running McDonald’s franchises and a medical supply company, has managed to become the top story in Chicago on St. Patrick’s Day. Whether he runs for something in the future or not, his free gas giveaway has succeeded in placing him at the center of the conversation — and the foreground of this morning’s memescape.


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Comments 2 total

A Concerned Rifleman

That's enough gas for just under 4k cars. Incumbent Dems are a truly special breed of politician.

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*Name censored*

What does it matter if he's Dem or Rep, what he is doing is hoarding gas for a publicity stunt.

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