'Blue MAGA' Hats Bring Twitter Together, United In Cringe

In the final days of the Donald Trump presidency, Twitter users have discovered one last cringey offshoot of the president's Make America Great Again slogan in the form of blue hats that read "Made America Great Already."

You “Made America Great Already” simply by firing and evicting Trump from our White House.Get your BIDEN “BLUE” MAGA HAT now. Biden “Made America Great Already” because he is sending Trump to prison. Hats 🧢 are on Amazon. 🇺🇸🧢🇺🇸#45TransitionToPrison@BidenHarrisHats pic.twitter.com/LUMnKNAbuE

— Biden Harris Hats (@BidenHarrisHats) December 3, 2020

Democrats have famously struggled to come up with a good counter to Trump's marquee slogan all the way back to Hillary Clinton's infamous effort, "America is great because America is good." However, these hats are not the work of a Democratic Party marketing strategist but rather an entrepreneur named Sampson Daruvalla.

When the hats hit social media late last week, Twitter users were agog at the marketing. "MAGA" has become a harsh trigger among many Americans, as the slogan has been repeated at incendiary Trump rallies and made appearances at the numerous counter-protests to the George Floyd protests this summer. Many Twitter users were content with never seeing any configuration of "Make X Y Again," much less in favor of President-elect Joe Biden.

Fuck MAGAFuck Blue MAGAI never want to hear fucking MAGA ever again.

— Devin Nunes Mom (@NotDevinsMom) December 4, 2020

We already have Blue MAGA. It's called not being MAGA.

— John Pavlovitz (@johnpavlovitz) December 4, 2020

For the love of all the good that is left in our lives now, please DO NOT make blue MAGA a thing.We will NOT be friends, EVER.

— BrooklynDad_Defiant! (@mmpadellan) December 4, 2020

Blue MAGA ???Guys, please no… I know you mean well, but we J U S T👏🏽G O T👏🏽R I D👏🏽of this shit. Please. pic.twitter.com/TzN3pwQR2j

— This Christmas – Set It Off (@EwAMirror) December 4, 2020

This guys tweet is the perfect answer to blue maga! pic.twitter.com/ojaXj7jglC

— Jenny (@laneyora) December 4, 2020

I think Blue Maga is a bad idea to start acting like the cult we just got rid of. Its our time to set a GOOD example, not to imitate the bad one. I'm sorry if some of you might disagree, but this is just what I think. pic.twitter.com/YVETQmIwqq

— 🇲🇨 Female VoR 🇺🇲 🌊🌊💙 (@ddheruiz) December 4, 2020

It's unclear why Daruvalla's December 3rd tweet, in particular, took off. According to Entrepreneur, who caught up with Daruvalla, his company "Made America Great Already LLC" has been in operation for two years but only recently caught Twitter users' attention. Daruvalla is a FEMA staffer who operates the company on the side, and while he's aware of the negative attention his hats have gotten, he says it's been a boon for his business.

"It's funny because usually, the people who comment are the haters. The ones that love it are the ones going straight to the site and are buying the hat," he said.