We Really Really Really

About

We Really Really Really refers to a snowclone on Twitter in which people post what they desire by repeating the word "really," writing the word on each line such that they make a curved pattern. The trend grew popular in January of 2019 when multiple corporate Twitter accounts found success using the format.

Origin

The earliest known post to use the format appeared on December 24th, 2018. User @jjkdsc posted it with the hashtag #WE_NEED_DSC, referring to a member of Kpop group NCT127^[1] (shown below).

Spread

The format saw light spread over the following few weeks. Posts with light spread include a tweets by @MarieAnnUK and ChoccyOrange_1 (shown below).

The format became much more popular after it was adopted by corporate Twitter accounts. On January 16th, 2019, the Chipoltle Twitter account tweeted the format and gained over 15,000 retweets and 106,000 likes (shown below, left). On January 18th, 2019, the Target Twitter account tweeted a joke with the format and gained over 22,000 retweets and 113,000 likes.

Various Examples

Search Interest

Unavailable

External References