"Touch" by Mattia Cupelli
Submission 909
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About • Origin • Spread • Various Examples • Search Interest • External References |
About
"Touch" is a solo piano piece composed by Mattia Cupelli that was popularized on social media sites like YouTube and TikTok in the late 2010s and early 2020s, often as background music for sad or inspirational videos.
Origin
"Touch" was first released by Mattia Cupelli on February 10th, 2015.[1] It was uploaded to YouTube by the artist and gained over 6.2 million views in eight years (shown below).
On September 25th, 2019, Cupelli uploaded a second version of the song, though it was not as popular as its predecessor on YouTube, gaining over 55,000 views in three years (shown below).
Spread
The original version of the track proved quite popular on YouTube in the years since it was first posted, as people posted various remixes and covers of the tune. Some popular examples include a one-hour remix posted by "1hourdankmusic" on February 25th, 2017, gaining over 365,000 views in six years (shown below, left) and a Nightcore version posted by Nightcore Network on September 5th, 2015 that gained over 38,000 views in eight years (shown below, right).
Following Cupelli's release of the "new" version of the tune, it began growing popular on TikTok,[2] where it has been featured in over 117,000 videos. The song is typically used as the soundtrack to clips meant to inspire sadness or philosophical thought. For example, on August 24th, 2022, TikToker oneselfmind posted a clip featuring a man discussing the differences between men and women set to the song, gaining over 1.2 million likes in one year (shown below, left). On September 28th, 2021, TikToker quotes4uwithgemmap91 used the song with a clip from a Taylor Swift interview, gaining over 183,000 likes in two years (shown below, right).
Various Examples
Search Interest
External References
[1] YouTube – Emotional Sad Piano Music | Touch
[2] TikTok – Mattia Cupelli Touch
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