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Related Explainer: What Does 'The Rabbit Got Me' Mean On TikTok? How The Viral Trend Relates To The 'White Rabbit Pointing At Clock' Meme Explained

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About

The Rabbit Got Me is a catchphrase referencing the White Rabbit Pointing at a Clock meme, which is used to suggest that time is running out in regards to a given subject and that something bad will inevitably happen soon, popularized through videos about the rabbit, also known as "the inevitable," finally catching up to someone. Memes using the phrase "the rabbit got me" and "before the rabbit got me" were popularized on TikTok throughout November 2025, with many examples having a sad or dark overall context relating to a tragedy or breakup.

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Origin

The phrase "the rabbit got me" is a reference to the White Rabbit Pointing at a Clock meme and the All Roads Lead to Rome memes, which use the White Rabbit from Alice In Wonderland as a symbol to suggest that all roads related to a given topic, usually romance, inevitably lead to heartbreak or disaster.

In a broader sense, the White Rabbit is used to symbolize something unavoidable and tragic happening just when things seem to be going so well, referencing the way that Alice's life is turned upside down when she encounters the White Rabbit in Wonderland.

It is unclear who first posted a video about the White Rabbit "getting them." One of the earliest examples was posted by TikToker[1] @hannah32951 on November 4th, 2025, garnering over 4.1 million views in two weeks. In the video, captioned "How we both sounded before that damn rabbit got to us," two girls are shown in a car talking about how they're in love, the implication being that they are now not in love and are heartbroken.


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Spread

Memes using versions of the phrase "the rabbit got me" continued to spread in November 2025. Some examples of the trend show the moments before the rabbit got someone.

On November 4th, 2025, TikToker[2] @no.its.not.me67 posted a video captioned, "flashback to before that stupid rabbit got me," showing footage of her talking about a boy with a bouquet in her hands, garnering over 3.6 million views in two weeks.


On November 6th, TikToker[3] @user6235285850372 posted a video showing a clip of herself happily getting ready for something the day before the rabbit got her, garnering over 14 million views in two weeks.


On November 12th, 2025, TikToker[4] @b3njispam posted a video captioned, "How my life sounded before that lil rabbit actually saved my ass," putting a twist on the trend by showing footage of her ex yelling at her before they broke up, garnering over 14.7 million views in nine days.


Various Examples


White Rabbit Pointing at a Clock

White Rabbit Pointing at a Clock refers to a piece of artwork of the character White Rabbit, also known as Nivins McTwisp, from Alice in Wonderland pointing at the time on his pocket watch. The drawing became the subject of an image macro series on TikTok in 2025 as meme creators added captions to the image about checking the time. Initially, the memes were set to the song "So Fun" by Seven Harris. The original artwork was created by DeviantArt artist Luz Tapia (LuzTapia) in March 2012. However, its first discovered repost was shared on Pinterest in 2016, as the original artwork was deleted.

The White Rabbit Pointing at a Clock image was revitalized by the All Roads Lead to Rome TikTok trend later in 2025. The image then spread rapidly on Twitter / X in early October 2025 as users paired it with captions about running out of time, commonly in regards to romantic relationships and the process of "aging out" of certain hobbies, activities or character traits. A GIF version of the meme, sourced from the 2010 live-action Alice in Wonderland film, also amassed usage on X.



All Roads Lead to Rome

All Roads Lead to Rome is a catchphrase and proverb meaning that no matter which path you take to achieve a certain goal, you will always end up in the same place. The phrase is purportedly a reference to the road systems in the Ancient Roman Empire and was derived from French poet Alain de Lille in 1175, who said, "Mille vie ducunt hominem per secula Roman," translating to, "A thousand roads lead a man forever towards Rome." The saying became the subject of memes throughout the 2010s and 2020s. In September 2025, the phrase saw a resurgence in virality as a meme on TikTok, often associated with an image of the White Rabbit pointing at a clock from Alice in Wonderland.



Search Interest

External References

[1] TikTok – hannah32951

[2] TikTok – no.its.not.me67

[3] TikTok – user6235285850372

[4] TikTok – b3njispam


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