That's the Neat Part, You Don't

Note: This entry contains spoilers for Invincible; read at your own caution.

About

That's the Neat Part, You Don't, also known as So When Do I Start Having Fun? and That's the Neat Thing, refers to a two-panel meme format from the 2021 animated series Invincible in which the character Omni-Man presents an unfortunate detail about a certain something as a "neat part" to a fact or truth. Originating from a viral Reddit post, the format gained popularity online in late June 2021 as an exploitable image macro and object-labeling meme.

Origin

On March 26th, 2021, episode two, titled "Here Goes Nothing," of the superhero animated series Invincible premiered on Amazon Prime.^[1] In the episode, protagonist Mark Grayson (Invincible) asks his father Nolan Grayson (Omni-Man) how to breathe in space, to which Omni-Man responds that one doesn't.

- How do I … breathe in space?
- That's the neat thing: you don't.

On June 24th, 2021, Redditor Genericgumibear posted a two-panel meme based on the scene, labeling the characters "millennials with student debt" and "banks" and replacing the first line of the dialogue with "How do I buy a house?" The post received over 96,000 upvotes in the /r/memes^[2] subreddit in two days (seen below).

Spread

Starting on the same day, users on Reddit posted memes based on the format in various subreddits. For example, on June 24th Redditor^[3] Solid_Snark posted a prequel meme that received over 3,700 upvotes in four days (shown below, left). On June 25th, Redditor anutag posted a version of the meme that received over 28,300 upvotes in /r/memes^[4] four days (shown below, right), also sharing a template^[5] for the format.

On June 25th, 2021, Twitter^[6] user AerosoulGFX asked, "What game is this?," tweeting a version in which "new players" were asking "veterans" when they will start having fun. The tweet (shown below) received over 134,000 likes and 23,000 retweets in four days.

The post spawned a subformat in which Mark Grayson and Omni-Man are labeled or replaced with characters from various video games (examples shown below).

In late June 2021, the format gained a notable presence on social media, including Reddit, Facebook and Twitter.

Various Examples

Template

Search Interest

External References