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Overview

The New Norm Show is a conservative sitcom that premiered on X / Twitter in late June 2024. The show bills itself as the "South Park of X," and the "first animated sitcom on X." The pilot episode of the show featured various conservative influencers, such as Dave Rubin and AwakenWithJP, and includes a cameo appearance by Elon Musk. After its debut, the show sparked widespread discourse, reactions and memes on social media.

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Background

On June 25th, 2024, X[1] account @XNewNorm posted a "mini PILOT" of the "first ever animated sitcom on X." The show features conservative influencers like Dave Rubin and AwakenWithJP, and includes a cameo appearance by Elon Musk. The caption on the post also urges viewers to "👇👇👇 Support this show and help fight the 'woke mind virus' with laughter! 👇👇👇."

The show follows Norm, a conservative father placed under house arrest for yelling at his progressive daughter's school board. In the short clip, he can be seen complaining about beer with rainbow packaging on it (seemingly a reference to Bud Light's 2023 campaign) and about his daughter's school "brainwashing" her.

Norm then encounters Chaz, a non-binary person sent by the government to "reeducate" him. Chaz is shown to be put off by Norm and his Black friend Charlie's friendship. Over the course of the clip, Norm is also routinely reprimanded by a HAL 9000 robot for using "offensive" language.

Online Reactions

On June 25th, 2024, X[2] user @block_618 posted a YouTube Poop style edit of the aforementioned clip, complete with Pingas references (seen below). The post gathered over 16,000 likes in a day (seen below).

On June 25th, X[3] user @RealYouTubeKids noted how both Mr Birchum and The New Norm show their characters having Black friends, gathered over 55,000 likes in two days (seen below, left).

On June 26th, 2024, X[4] user @CaseyExplosion wrote a disparaging tweet about Elon Musk's cameo in the show, calling him "so insecure and […] bitter that real shows won't let him pay for his own fawning adoration self inserts any more." The post gathered over 30,000 likes in a day (seen below, right).

On June 25th, webcomic artist Keith Stacks[5] posted a comic showing Homer Simpson and Peter Griffin cowering in front of Mr Birchum and Norm, gathering over 54,000 likes in two days (seen below).

On June 26th, 2024, X[6] user @troopers_toons posted a collection of South Park clips comparing them to the The New Norm, gathering over 16,000 likes in a day (seen below).

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