Make It Meme

Submission 18,429

About

Make It Meme refers to an indie browser game^[1] where a set of players each make captions for a random meme template, and then rate each other's memes, with the winner being the person with the highest vote count. The game was made by German developers Sandro Wahl, Jakub Bilski and Benjamin Reinecke, and was released on March 15th, 2021.

History

On March 15th, 2021, The official Instagram^[2] page for Make It Meme posted a photo announcing the game's public Open Beta release on the domain name "makeitmeme.com." The post gathered 38 likes in over a year (seen below).

The game soon gained traction, gathering nearly 2,000 views in under a month, as detailed in another post by Make It Meme's official Instagram account.^[3]

Online Presence

On November 28th, 2021, Make It Meme's official TikTok^[4] account posted it's first video, gathering over 80,000 plays and 10,000 likes in eleven months (seen below, left). On December 21st, 2021, @makeitmeme_official posted it's most viral video, talking about how the game is most popular amongst German players. The video^[5] gathered over 500,000 plays and 90,000 likes in ten months (seen below, right).

On May 5th, 2022, TikToker^[6] @chillrogg posted a video about the game, gathering over 1 million views and 100,000 likes in nearly five months (seen below, left). On August 10th, 2022, TikToker^[7] @martiantechofficial posted a video playing Make It Meme with his friends and earned over 3 million plays and 300,000 likes in three months (seen below, right).

On July 17th, 2022, YouTuber^[10] CallMeCarsonLIVE posted a clip from a Twitch stream of him and his friends playing the game, gathering over 300,000 views in nearly three months (seen below).

By Fall 2022, Make It Meme began being mentioned on Twitter as well, with various people posting compilations of memes they made playing the game with their friends. On October 16th, Twitter^[8] user @MissHuffleP posted a Twitter photogrid containing memes made by them and their friends, getting four likes in three days (seen below).

From the last Make It Meme Game with people from my server #MissHufflePaws pic.twitter.com/YWVZLhYZWy

— MissHufflePaws (@MissHuffleP) October 16, 2022