Sketch "What's Up Brother?"

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Part of a series on Sketch (Streamer). [View Related Entries]

Featured Episode

About

Sketch "What's Up Brother?" continued Tuesday, Tuesday, refers to a catchphrase from NFL Madden streamer Sketch who says the phrase with his finger pointed up. He then bumps his fists while saying, "Tuesday, Tuesday." Sketch is often shown wearing glasses, headphones and a Houston Texans jersey. Clips of Sketch saying the phrase on stream became well-known among sports meme circles and male internet users who impersonated Sketch on TikTok. A trend started when girlfriends asked their boyfriends, "What's up brother?" with their finger up to see their boyfriend's reaction. Sketch's catchphrase is often symbolized by the nerd emoji combo "🤓☝️." Notably, Sketch often said "What's up brother?" when streaming with fellow streamer Jynxzi.

Origin

Sketch's streaming career started gaining traction in late 2023 when he started streaming with fellow Madden player Zach Lewis.^[1]^[2] In early 2024, Twitch streamer Jynxzi started collaborating with Sketch on streams,^[3] leading to a viral clip posted by TikToker^[4] @ciipszz on February 29th, 2024, when Jynxzi called Sketch on FaceTime, showed his screen to the camera, showing Sketch saying, "What's up brother?" with his finger up. The TikTok received over 831,300 plays and 32,300 likes in a month (shown below).

On March 1st, 2024, the YouTube^[5] channel Junko Shorts posted a full, non-cropped version of the clip, gaining over 346,500 views and 7,500 likes in a month (shown below).

Spread

Going into March 2024, the clip of Sketch saying, "What's up brother?" to Jynxzi gained more viral uploads, like one shared by TikToker^[6] @.podcastsdaily on March 16th, 2024, gaining over 7.5 million plays in 17 days.

Viral memes and edits of Sketch saying "What's up brother?" then surfaced, like a video posted by TikToker^[7] @swipeclips2 on March 8th, receiving over 2.5 million plays and 268,300 likes in one month (shown below, left).

On March 20th, 2024, TikToker^[8] @jacksenlunaa posted a video of himself impersonating Sketch, receiving over 3.8 million plays and 406,800 likes in 13 days (shown below, right).

On March 29th, 2024, TikToker^[9] @iamdonvincent posted a video in which he told women to walk up to their man and say, "What's up brother?" with their finger up, gaining over 3.6 million plays and 248,900 likes in four days (shown below, left).

The video received numerous viral stitches from women who obliged @iamdonvincent's request, such as TikToker^[10] @emmavergaraa on March 30th, whose video of her boyfriend gained over 60.2 million plays and 7.9 million likes in three days (shown below, right).