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About

Pooja, What Is This Behavior? refers to a catchphrase that emerged from a viral video of two women arguing in an Indian reality TV show. The clip emerged from an episode of "Bigg Boss," which is an Indian remake of Big Brother, and featured women named Pooja Misrra and Shonali Nagrani fighting over a petty dispute. Pooja knocks over a trash can, prompting Shonali to say "Pooja, what is this behavior?" and Pooja to respond "I kicked it by mistake," before the argument escalates. The phrase grew popular on Twitter before making its way to TikTok.

Origin

On 14th October, 2011, episode 13 of Bigg Boss Season 5 aired on Colours TV in India.^[6] The episode featured an increasingly erratic Pooja Misrra entering a confrontation with fellow contestant Shonali Nagrani. After Pooja kicks over a trashcan, she and Shonali begin to argue. Some often quoted lines from the argument are as follows

*Shonali: "Pooja, what is this behaviour?"
*Pooja: "I kicked it by mistake."
*Shonali: "You can't kick it by mistake"
*Pooja: "Then pick it up if it bothers you."
*Shonali: "No, you'll pick it up"
*Pooja: "You don't tell me what to do."
*Shonali: "Or what, are you gonna hit me?"
*Pooja: "You're asking for it! You're dying for it! Get off. My back."

The scene was uploaded to YouTube^[1] by the Big Brother Universe channel on November 19th, 2017, and has gathered over 9 million plays in the years since (seen below).

The video is quoted sporadically across social media in the years leading up to 2019, with a notable early use of the audio by Twitter^[2] user @1EhizUfuah on February 22nd 2018, who posted a skit mimicking the aforementioned video and gathered over 20,000 views and 500 likes in four years (seen below).^[2]

@BiggBoss “pooja what is this behaviour?” 😂😂😂 #bigbrotherlipsync pic.twitter.com/kI8nBs6AzX

— Ehiz Ufuah✨ (@1EhizUfuah) February 22, 2018

Spread

The first viral tweet to reference the video was made by now-suspended account @intorubyjane on March 27th, 2019. The tweet referred to the viral video as a scene from "Indian Bad Girls Club," a reference to the American reality TV show Bad Girls Club.^[3]

On April 16th, 2019, Twitter^[4] user @jlaurxns posted a quote tweet using the catchphrase, and gathered over 20,000 likes in three years (seen below).

The sound began to gain viral attention in the summer of 2019 as well, with the most used sound being created by TikToker^[5] @mukhtar. The original video has since been deleted, with the earliest known use of the video coming from a video posted on June 9th, 2019 by TikToker^[7] @shreksdumpster. The post has gathered over 300,000 plays and 50,000 likes in three years (seen below, left). Another early use of the audio came from TikToker^[8] @brownboyvibe on June 12th, 2019, in a post that gathered over 700,000 plays and 90,000 likes in a day (seen below, right).

Various Examples

Search Interest

External References

pooja what is this behaviour big brother bigg boss pooja misrra shonali pick it up if it bothers you you don't tell me what to do get off my back