Jett and Campbell Hunt-Puckett / Pookie Couple

About

Jett and Campbell Hunt-Puckett also known as the Pookie Couple are an influencer couple best known for coining the catchphrase Pookie is looking absolutely fire tonight. The couple is originally from Atlanta, Georgia, and primarily operate online from Campbell's TikTok account. The two gained a following in late 2023 and early 2024, with fans appreciating Jett's adoring attitude toward Campbell during their "outfit check" videos.

Background

According to a video^[1] posted by Jett and Campbell Hunt-Puckett on January 11th, 2024, the couple met each other at a wine bar in Philadelphia while Jett was pursuing a joint MBA and JD at the University of Pennsylvania and Campbell was a flight attendant. Jett describes Campbell as the "prettiest girl at a wine bar in Philadelphia."

The two got engaged less than a year after that meeting and got married on April 14th, 2018.^[2] The two also bought a house in Atlanta and moved into it around the same time. Jett reportedly works as a mergers and acquisitions lawyer in the dental industry, while Campbell works as a content creator and style blogger.

Online History

Campbell Hunt-Puckett began posting videos to TikTok^[2] on August 8th, 2020, gathering over 1,000 views and 49 likes on a Target Tie Dye try-on video (seen below, left). The two started posting regular outfit checks together during their trip to Italy in September 2023, gathering over 100,000 likes on a September 21st, 2023, video^[3] where Jett calls Campbell "Pookie" (seen below, right).

The couple became the topic of some debate on X soon after finding viral fame, with X^[6] user @asteel2 defending Jett against speculation that he may be gay on January 31st, 2024. The post gathered over 30,000 likes in a day (seen below).

Related Entries

Pookie Is Looking Absolutely Fire Today

Pookie Is Looking Absolutely Fire Today is a catchphrase coined by Jett and Campbell Hunt-Puckett. In January 2024, fans of Campbell and Jett's videos began posting jokes about Jett's preferred term of endearment, "Pookie," and his tendency to complement Campbell's outfits. While Jett has referred to Campbell as Pookie in many videos, the earliest known instance of him calling her outfit "fire" is an October 8th, 2023 video^[4] that gathered over 1.8 million views and 50,000 likes in three months (seen below, left). On January 28th, 2024, Jett says "Pookie is looking absolutely fire tonight,"^[5] gathering over 4 million plays and 360,000 likes in three days (seen below, right).

Search Interest

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External References