Mha Hart, Mah Sole

Confirmed 188,514

About

"Mha Hart, Mah Sole" is a phonetic spelling of the phrase "my heart, my soul," which is often associated with an MS Paint-style illustration of a turtle holding its hand to its chest. The character is often used in image macros to express longing, heartache or sympathy for another person.

Origin

The exact origin of the turtle illustration is unclear. The earliest known posting was in a thread about the video game Violated Heroine on 4chan's /vg/ (video games) board submitted in June 2014 (shown below, left).^[7] On March 26th, 2015, Twitter user @RapDaily^[6] posted the message "when u see bae flirting on the TL" followed by the turtle illustration with the caption "mha hart / mah sole" (shown below, right).

Spread

On May 3rd, 2015, Imgur^[2] user makaxsoul uploaded the turtle drawing. Within two years, the post gained over 729,000 views. That day, the Mah Hart Mah Sole Facebook^[4] page was created. On September 28th, 2015, Tumblr^[5] user captianmuke reposted the turtle image, which gathered more than 720 notes over the next two years. On August 23rd, 2016, the Garlic Bread Memes Facebook page posted the turtle illustration with the caption "When the restaurant has ran out of garlic bread" (shown below, left). Within nine months, the post gained over 20,000 reactions, 14,000 comments and 8,600 shares. On December 21st, the Gym Memes Facebook^[8] page posted a black-and-white version of the image captioned with a joke about seeing your "gym crush come in with someone else" (shown below, right). Within six months, the post received more than 11,000 reactions, 2,300 comments and 1,400 shares.