Mammy

About

Mammy refers to an exploitable image of the Looney Tunes character, Bugs Bunny.

Origin

Any Bonds Today? was a 90-second cartoon that was released in movie theaters as an advertisement to encourage people to buy War Bonds.

Leon Schlesinger's cartoon featured Warner Bros. character, Bugs Bunny and other Looney Tunes character singing the derivative of the song "Any Yams Today?".

The racial dilemma in the advertisement was that during the song, Bugs Bunny transforms into an all-out minstrel approximately at 1:02.

The 15-second sequence is actually a parody of Al Jolson in the theatrical make-up Blackface

What is Blackface?

The cartoon advertisement was later-banned for the racial negligence of the use of Blackface.

Blackface was a racist theatrical makeup created back in the 19th century. Its intention?

To make an actor look like a stereotypical African-American.

Though, the video was redefined with the excess color and was later aired on Cartoon Network as a tribute to Bug Bunny's early work.

Oh, Exploitable!

Wikipedia's article on "Any Bonds Today?" featured a screen shot of the redefined commercial.

This photo obviously didn't take long for it to become an exploitable on 4chan.

The thread appearing in 4chan archive featured numerous amounts of variations.

The "Mammy" Title

According to an exploitable thread, the name actually was received from a 4chan GET. Because of the Get, the meme can be referred to as "Mammy, a derogatory word meaning "A black nursemaid or nanny in charge of white children."^[1]

External References