Keep It Undercover Trend

About

Keep It Undercover Trend refers to a viral TikTok trend in which people show the size of their forehead or levels of baldness while playing Zendaya's "Keep It Undercover" song. The trend was popularized in mid-December 2024 and is often joined by people who hide their big foreheads or netizens making fun of people with that characteristic.

Origin

The earliest viral post of the "Keep It Undercover" trend was posted on TikTok^[1] by user @_jocelynwee, who slid his hair to show the size of his forehead (seen below) while the song "Keep it Undercover" by Zendaya plays in the background. The video amassed more than 40 million plays and 6 million likes in a month.

Spread

The "Keep It Undercover" trend grew exponentially on TikTok in the following weeks, sparking other netizens with big foreheads to comically show off their foreheads or receding hairlines while lip-dubbing Zendaya's music.

For instance, on December 11th, 2024, TikTok^[2] user @prest0ndavenport took his hood off suggesting he was hiding a big forehead. The video (seen below) amassed more than 10 million plays and 1.6 million likes in a month.

On December 8th, 2024, TikTok^[3] user @didilbr added a distortion filter on his face so his forehead looks larger (seen below), which amassed roughly 17 million plays and 2 million likes in a month.

Various Examples

Search Interest

Unavailable.

External References