Ironic Big Chungus Memes

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About

Ironic Big Chungus Memes refers to a series of Big Chungus memes that present the character as an evergreen meme that does not subside in popularity over time. The ironic Big Chungus memes gained popularity on iFunny in mid-July 2019, spreading to Instagram and certain Reddit communities in the following months.

Precursor

Big Chungus refers to an image of the cartoon character Bugs Bunny drawn chubbier than he normally looks. The meme gained significant popularity online in late December 2018 following a /r/ComedyHeaven post by Redditor GaryTheTaco.^[1]

Origin

The exact origin of the ironic Big Chungus memes is currently unknown. On March 10th, 2019, iFunny user Scholar posted one of the earliest known Big Chungus meme considered ironic, with the post receiving over 60 smiles on the platform in four months (post shown below).^[2]

Spread

The ironic use of the character did not see significant spread until mid-July 2019.^[3] Starting on July 13th, a number of iFunny users posted captioned GIFs and other memes referencing the character. For example, a July 14 post by iFunny user Need_For_Speedwagon gained over 40 smiles in three months (shown below, left).^[4] A July 29th, post by user Twunk received over 110 smiles in three months (shown below, center).^[5]

On August 16th, 2019, YouTuber Grandayy tweeted an ironic Big Chungus / Reddit Moment post previously posted to /r/bruhfunny subreddit,^[6]^[7] with the tweet gaining over 150 retweets and 8,700 likes, promoting the spread of both memes.

In the following months, the ironic format received wider spread outside of iFunny, with the memes being posted and reposted on Instagram^[8] and such Reddit communities as /r/bruhfunny^[9] and /r/okbuddyretard.^[10] In some examples, Big Chungus theme song, created by YouTuber^[11] Endigo on December 28th, 2018, has been used (video shown below).