Invisible Box Challenge
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About
The Invisible Box Challenge is a social game in which people film themselves mime tapping on an imaginary box and stepping over a roughly foot-high step. The challenge being keeping your one foot still, as if braced on the box, while other leaps over the designation.
Origin
On August 18th, 2017, Twitter [1] user @thecvmevp posted a video of football player Dontez Hines stepping over an imaginary box. They captioned the post "Stepping over you haters like🤚🏽." The post (shown below) received more than 25,000 retweets and 53,000 likes in four months.
Spread
Four months later, on December 2nd, Twitter[2] user @arielo1220 tweeted, "challenge accepted." In addition, they posted a video of a cheerleader stepping over the box in the same motion. The post (shown below) received more than 138,000 retweets and 275,000 likes in three days. According to a later interview, the video was first published to Snapchat.
Shortly after the video was posted, others online began posting videos of themselves doing the challenge. On December 3rd, Twitter[3] user @crackyraps posted a video of a man stepping over the "box" onto a couch. The post (shown below) recieved more than 8,300 retweets and 24,000 likes in two days.
On December 5th, ABC News[4] interviewed Ariel Olivar (@arielo1220), who explained how to do the move. Several other media outlets covered the trend, including NBC,[5] Daily Mail,[8] Telegraph,[9] Mirror,[10] The Guardian,[11] The Sun,[12] TIME[6] and more. Twitter[7] published a Moments page covering the popularity of the game.
Search History
External References
[1] Twitter – @thecvmevp's Tweet
[2] Twitter – @arielo1220's Tweet
[3] Twitter – @crackyraps' Tweet
[4] ABC News – Texas cheerleader behind viral 'invisible step' dance moves reveals how she did it
[5] NBC – Watch this high school cheerleader defy gravity with 'invisible box' challenge
[6] TIME – Why This Cheerleader's Mind-Blowing Invisible Box Stunt Is Sweeping the Internet
[7] Twitter – Cheerleader reignites the 'invisible box challenge'
[8] Daily Mail – Could you step over an 'invisible box'? Internet goes wild for new viral trend where people appear to walk on air
[9] Telegraph – What is the Invisible Box Challenge… and how to do it?
[10] Mirror – Can YOU do the trick? 'Invisible box' stunt takes Internet by storm as people appear to walk on air
[11] The Guardian – Can you do the invisible box challenge?
[12] The Sun – What is the invisible box challenge, where did the trend come from and who’s the cheerleader whose attempt went viral?
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