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"I'm With Her" is an official slogan for the 2016 presidential campaign of presumptive Democratic nominee Hillary Clinton.

Origin

In August 2011, the Clinton campaign unveiled the slogan "I'm With Her" with a series of stickers on the HillaryClinton.com[10] website (shown below).[1]

Spread

In October 2015, Clinton posted a selfie photograph of herself with singer-songwriter Katy Perry on Instagram,[3] along with the caption "#ImWithHer – Katy" (shown below). Within eight months, the post gained over 56,700 likes and 2,000 comments.

On February 1st, 2016, Lena Dunham posted a video to Facebook titled "#ImWithHer," in which various female celebrities express their support for Clinton while uttering the campaign slogan (shown below). Over the next five months, the video garnered more than 548,000 views, 8,000 shares and 1,000 comments.

On February 11th, Redditor SuperMcfunPack submitted a post titled "Oh no! Hillary Clinton is using #ImWithHer to become the first female president," which urged Sanders supports to post the hashtag "#ImWithJew!" In five months, the post gathered upwards of 2,300 votes (95% upvoted) on /r/circlejerk.[2] On April 19th, comedian Amy Schumer tweeted a photograph of herself wearing a Hillary Clinton T-Shirt along with the the caption "Said go New York go New York go! #imwithher" (shown below). In two months, the tweet accumulated more than 4,700 likes and 1,200 retweets.

On May 9th, 2016, Redditor SeriousBlak posted a photoshopped Hillary Clinton tweet mocking various scandals involving Bill Clinton along with the hashtag "#ImWithHer" (shown below). In one month, the post gathered upwards of 6,100 votes on /r/The_Donald[4] (76% upvoted).

#IGuessImWithHer

Following Clinton's Democratic primary election victories held on June 7th, 2016, many news media outlets reported that she had become the Democratic Party's presumptive nominee. On June 8th, Twitter user @MadBlackThot posted an animated GIF along with the hashtags "#GirlIGuessImWithHer" and "#WhatElseIsThereToDo," indicating a reluctant support for Clinton following her victories over rival Bernie Sanders (shown below). Within 24 hours, the tweet gathered upwards of 2,200 likes and 1,800 retweets.


That evening, other former Sanders supporters began posting tweets with "#GirlIGuessImWithHer"[5] (shown below). In the coming days, several news sites reported on the rise of the hashtag, including US News,[6] MSNBC,[7] Wall Street Journal[8] and Time.[9]

Obama's Endorsement

On June 9th, 2016, the Clinton campaigned released a video of United States President Barack Obama endorsing Clinton for president, in which utters the "I'm with her" slogan during the announcement (shown below).

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