Iggy Azalea's "Fancy"

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About

“Fancy” is a 2014 rap song performed by Australian recording artist Iggy Azalea. Since its release in February, the song has spawned dozens of fan-made parodies and covers, the popularity of which can be partially attributed to its 90s nostalgic music video in homage to the 1995 American comedy film Clueless.

Origin

On March 4th, 2014, the iggyazaleamusicVEVO^[1] YouTube channel uploaded the music video for the track, which recreates scenes from the popular 1995 teen film Clueless. Within four months, the video gained over 81.4 million views and 56,000 comments.

Spread

On April 13th, 2014, YouTuber boytoyjesse21^[2] uploaded a video (below, left) titled "not Frozen 'Let It Go' its IGGYFancy lip dub," which featured a father-and-daughter duet performing a lip dub to the song in a car. The video was highlighted by many viral media news sites, including The Huffington Post^[6] and TIME,^[7] gaining over 5.7 million views in about two months. On May 5th, YouTuber Miranda Sings^[4] uploaded a cover (below, right) of “Fancy.” In less than two months the video gained almost a million views in a month.

On May 20th, 2014, YouTuber ScottBradleeLovesYa^[5] uploaded a 1920s flapper-style cover of "Fancy." In less than a month the video gained over 650,000 views. On June 4, 2014, YouTuber WhatsUpMoms^[3] uploaded a "Fancy" parody titled "I'm So Pregnant." The video was covered by many websites including Buzzfeed^[8] and The Daily Dot.^[9] In less than a week the video gained over 1.3 million views.