About

I Have a Question / Is It About Cheese? refers to an animated webcomic created by Instagram artist whatsupbeanie in May 2023. In the comic, a pink-haired girlfriend enters the room in a squatting stance and says, "I have a question" to her blonde boyfriend, who responds, "Is it about cheese? Do you want cheese?" She then asks, "How did you know? You're a psychic." He then says, "Oh, when you do this, it's always about food," while reenacting her squatting stance.

The video resurfaced in memes in late 2025, notably following a video edit of it that added the Far Cry New Dawn 'Release Me' clip. The video sparked discourse about cringe Millennial humor and so-called "artist humor," describing the stereotypical humor that internet artists possess, relying heavily on situational clichés and Doggo-speak, akin to Blobslop.

Origin

On May 3rd, 2023, Instagram^[1] user @whatsupbeanie shared an original animation in a webcomic style, showing a conversation between two partners. The woman in the comic has pink hair, and the man has blonde hair. They talk about the woman wanting cheese and doing a squatting stance whenever she's hungry. Over two years, the Reel received over 264,400 likes.

The webcomic version was originally shared on Media Chomp^[2] on July 4th, 2021, titled "Food Stance."

Spread

Years later, on December 4th, 2025, TikToker^[3] @somebodysonline shared an edited version of @whatsupbeanie's animation, inserting the "Release Me" clip from the Fry Cry video game Far Cry New Dawn. Over six days, the video received over 60,000 likes.

On December 5th, Instagram^[4] user @dealership._ reposted the abovementioned video, gaining over 2,600 likes in five days.

On December 6th, 2025, Twitter / X ^[5] user @tronkittty also reposted the meme, gaining over 4.7 million views and 70,000 likes in four days.

X user @tronkittty's repost received several viral quote-tweets in the following days. For instance, on December 8th, X^[6] user @D0NKFORTRESS shared a post, writing that the new season of Fionna and Cake was like the clip. Over two days, the post received over 36,000 likes.

On December 9th, 2025, X^[7] user @Maudeofmany quote-tweeted the video, writing, "Millennial humor's only crime is that time continues to pass since the creation of these jokes, it's like getting mad at a parent for a joke they still find funny." The post gained over 4,000 likes in a day.

Various Examples

Search Interest

External References