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5/7 refers to a rating for the 1999 drama film Fight Club shown in a Facebook status update attributed to user Brendan Sullivan. After the screenshot widely circulated on Imgur in December 2015, users began posting "5/7" ratings in comments sections as an inside joke on the image-sharing site.

Origin

On December 6th, 2015, Imgur[1] user FreshPrinceofDenmark posted a series of Facebook screenshots in which a user named Robert Graves mocks various people in status update posts. One screenshot contained a post by user Brendan Sullivan, who gave the film Fight Club a rating of "5/7" (shown below).

The gallery contained an additional screenshot in which Graves mocks the 5/7 rating by suggesting that Sullivan actually means "a week" when saying "five days" (shown below). In the first 48 hours, the post gained over 463,000 views, 24,900 points and 1,100 comments.

Spread

The same day, the screenshots were reposted on FunnyJunk[2] where they received more than 15,700 views and 380 points within 48 hours. Meanwhile, Redditor wakuboys submitted a post titled "What is with the 5/7 jokes?" to the /r/OutOfTheLoop[4] subreddit. On December 7th, 2015, Imgur[6] user user8550 posted photographs of a man rescuing a sea turtle with the title "I Give This Man a 5/7." On December 8th, Imgur[5] user sadman13 posted a screenshot of the Fight Club IMDB page edited with a rating of "5/7" (shown below).

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