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ABOUT

The SEGA of Japan NFT controversy refers to a tweet by SEGA of japan announcing that they will be partnering with Double Jump .Tokyo in producing NFTs for their ips. This received wide spread backlash from the Sonic the hedgehog fanbase on Twitter.

ORIGIN

On the 27th of April 2021, SEGA of Japan announced that they are partnering with Double Jump .Tokyo to make NFTs.

Response

Fans on Twitter pointed out SEGA of Japan's hypocrisy. Some pointed that the western branchs have tweeted about earth day and going green within the same week,

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while others have said their actions go against Sonic's beliefs and are similar to that of the series main antagonist Dr. Eggman/Robotnik.

Some have even memed about stealing official sonic characters for themselves.

Emailing SEGA of Japan directly

One user has suggested emailing SEGA of Japan directly via their official website.



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