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Disney+ Announcement Parodies, also known as Coming Soon to Disney+, refers to a series of Twitter posts that feature mock releases for the Disney+ streaming service.

Origin

On October 14th, 2019, the social media account for Disney+ featured a series of posts announcing what would be available on the service's release day. In the first tweet,[1] they wrote, "It. Is. Time. From Snow White and the Seven Dwarfs to The Mandalorian, check out basically everything coming to #DisneyPlus in the U.S. on November 12." The post received more than 63,000 likes and 17,000 retweets in 24 hours (shown below, left). Throughout the day, Twitter continued to post promotional thumbnails for a variety of releases (examples below, center and right).

Shortly after the tweets began, film critic Scott Wampler tweeted[2] a mock version of the tweet that featured the controversial and explicit movie A Serbian Film. The post received more than 2,500 likes and 540 retweets in 24 hours (shown below).

Precursor

Prior to the announcement thread, people on Twitter posted parody announcements. For example, on July 22nd, Twitter[3] user @briankesinger tweeted a promotional thumbnail for a mock crossover image for StrangerTales, a joke on the TV series Stranger Things and DuckTales (shown below).

Spread

Throughout the day, others shared reactions to the movies that Disney announced. For example, New York Times writer Dave Itzkoff tweeted,[4] "savvy consumers waiting for the 2022 launch of Knotts+, the streaming service consisting entirely of Don Knotts’s Disney movies." The tweet received more than 1,200 likes and 150 retweets in 24 hours (shown below, left).

Others continued to post mock announcements (example below, center). That day, the Twitter account @DisneyPlusSoon launched, posting mock announcements (example below, right).


Twitter[5] user @nickciarelli tweeted the poster for a parody film entitled "My Gay Italian Mailman". They wrote, "Disney plus adding the classics only real heads know." The tweet received more than 7,000 likes and 880 retweets in 24 hours (shown below).



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