Bubbles No Me Gusta

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About

Bubbles' "No Me Gusta" refers to a scene from an episode of The Powerpuff Girls wherein Bubbles, one of the protagonists, utters the phrase "no me gusta" while with a facial expression remsembling the NO face. Upon its airing in late April 2016, the scene drew criticism from the fans for incorporating outdated memes, as well as spawning an exploitable meme based on a blank template of Bubble's face.

Origin

The scene was originally featured in the 11th episode of Cartoon Network's Powerpuff Girls titled Tiara Trouble^[1], which aired on April 15th, 2016. In the episode, Bubbles gets groomed by her sisters Blossom and Buttercup for Townsville's beauty pageant, but amidst the growing pressures from her sisters to win the contest, Bubbles refuses to go along with their plan and yells "no me gusta!" with a look that resembles the "NO" face, both of which are well-known instances of the rage comic memeplex. That same day, YouTuber DiscordDiscord uploaded a clip of the scene, garnering over 150,000 views and more than 4,100 dislikes (as of April 26th, 2016).

Following the airing of the episode, the scene quickly prompted backlash from some fans who apparently misinterpreted Bubbles' face as an anti-semitic caricature due to its depiction of a prominent nose, as well as some meme elitists who criticized the production team's appropriation of Internet meme culture and the incongruous pairing of the phrase "no me gusta" and Bubble's "NO" facial expression, which are considered two distinct memes within the rage comic universe (show below, right).

Spread

On April 15th, 2016, YouTuber RebelTaxi ran a blog post on Tumblr which addressed the misconception of Bubbles' facial expression as an anti-semitic caricature and attributed its origin to the rage comics. Within 11 days, the post garnered over 3,000 notes as of April 26th, 2016.^[2] On April 16th, an anonymous user on 4chan's /co/ imageboard started a thread asking others to share their reactions and criticisms to Bubbles' no me gusta scene.^[5] Later that day, several screenshots of the thread were subsequently posted on Reddit's /r/4chan via Imgur, garnering over 304 points (96% upvoted) and 29 comments on Reddit^[6] and more than 31,100 views on Imgur.^[7]

On April 17th, Redditor Men_cant_be_raped submitted the video clip of the scene in question to /r/CringeAnarchy^[8], where it garnered 233 points (96% upvotes) and 115 comments. On April 19th, Twitter user SYM-PHO-GEAH^[3] uploaded an edited version of Bubbles' face from the scene featuring the face of Dio Brando from JoJo's Bizarre Adventures, which gathered over 600 retweets and over 500 likes within the first week. On April 20th, the tweet was subsequently reposted on Tumblr^[4], where it gathered over 1,290 notes.