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Britain's Best Looking Couple, also known as "Is This the UKs Best Looking Couple?" refers to a series of tweets mocking an article by The Daily Mail which wondered if Mel Tansley and James Ferguson, both English models who are now engaged, were the best looking couple in the United Kingdom. The joke format is imilar to Name a More Iconic Duo in that it relies on using a single caption while users substitute different photographs.

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Origin

On November 28th, 2016, The Daily Mail[1] published an article about Mel Tansley and James Ferguson, an engaged English couple who are both models. The pair, who work out 7 days a week, fake-tan, and whiten their teeth, claim they are often stopped on the street by people who comment on their attractiveness. That day, their sister account @Femail sent out a tweet[2] linking to the article with a photograph of the couple.

Spread

Immediately following The Daily Mail's tweet, Twitter users began mocking it by posting pictures of various, generally unattractive duos of people or things with the caption "Is this Britain's best looking couple?" or "Is this the UKs Best Looking Couple?" The first came from @youngvulgarian,[3] who tweeted a picture of Gordon Brown and Peter Mandelson (shown below). As of November 29th, the tweet has 29 retweets and 67 favorites.

Following that tweet, the trend quickly grew very popular as Twitter users added various strange, iconic, unattractive, and absurd duos to the caption. By the following day, the trend had been covered by Mashable[4] and The Daily Dot,[5] and had also become a Twitter Moment.[6]

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