Bobbie Goods Coloring Book TikTok Trend / Color Book Challenge

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About

Bobbie Goods Coloring Book TikTok Trend, also known as TikTok Coloring Book Challenge or TikTok Coloring Pages Trend, refers to an internet challenge and trend on TikTok from October and November 2023 in which couples and friends color the same panel from a coloring book, oftentimes using a panel from Bobbie Goods coloring books, and then share how differently their results turn out. The panels used in the social game can be colored manually using markers or paint, as well as digitally using a tool like Procreate.

Origin

A prominent Bobbie Goods coloring panel was one depicting a dog or bearlike creature writing on his bed. On September 15th, 2023, TikToker^[1] @haileyxrae posted the earliest known viral video of someone coloring the panel, gathering over 10 million plays and 1.5 million likes in two months (seen below, top).

On October 28th, TikToker^[2] @toostle posted the earliest known video participating in the trend where two people color the same page out of a coloring book. The post gathered over 133,000 plays and 2,000 likes in a week (seen below, bottom).

Spread

On October 31st, 2023, TikToker^[3] @t1nker_fairy posted a similar clip, gathering over 100,000 plays and 2,000 likes in a week (seen below, left). On November 1st, TikToker^[4] @sofiabojkova1 posted a clip following the trend with her boyfriend, gathering over 390,000 plays and 6,000 likes in five days (seen below, right).

On November 5th, TikToker^[5] @magsmaeee posted a video participating in the trend, gathering over 470,000 plays and 67,000 likes in a day (seen below, left). Also on November 5th, TikToker^[6] @starbabyygirl posted a video participating in the trend as well, gathering over 12,000 views in a day (seen below, right).

As of November 6th, 2023, the hashtags "#coloringbookchallenge" and "#coloringbooktrend" have accumulated over 3 million and 2.5 million views, respectively, on TikTok.^[7]^[8]