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"Besharam Rang" refers to the name of a song from the 2023 Bollywood film Pathaan starring Deepika Padukone and Shahrukh Khan. The music video to the song, released in December 2022, led to a series of discussions on social media about Deepika's dance moves, as well as memes parodying the viral video, particularly among Indian internet users.

Origin

On December 12th, 2022, YouTube channel YRF[1] posted the music video to the song "Besharam Rang" from the 2023 film Pathaan. The video gathered over 39 million views in two days (seen below).

Spread

The clip became a topic of discussion on social media soon after its release as it went viral, primarily due to people ridiculing a dance move made by the actress in the music video. On December 12th, 2022, Twitter[2] account @Badass_Superdad posted a tweet joking about the choreographer of the music video, gathering over 1,000 likes in two days (seen below).

Also on December 12th, Twitter[3] user @HaramiParindey posted a tweet joking about the dance, gathering over 2,600 likes in a day (seen below).

On December 13th, 2022, Twitter[4] user @byomkesbakshy posted a meme that read, "How girls dance with their husbands," and "How girls dance with their best friends." The post gathered over 1,000 likes in a day (seen below, left). Also on December 13th, Twitter[5] user @rachit1m posted a meme where Canadian-Indian-Moroccan actress Nora Fateh says "you can't twerk" to Deepika. The post gathered over 500 likes in a day (seen below, right).

On December 14th, Twitter user @DeepikaBhardwaj[6] posted a parody of the music video, gathering over 2,000 likes in a day (seen below). The video was reposted by @Being_humor on December 15th, where it gathered over 6,000 likes in less than a day.[7]

Various Examples

Search Interest

External References

[1] YouTube – YRF

[2] Twitter – Badass_Superdad

[3] Twitter – HaramiParindey

[4]  Twitter – byomkesbakshy

[5] Twitter – rachit1m

[6] Twitter – DeepikaBhardwaj

[7] Twitter – Being_Humor



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