"Apple" Dance (Charli XCX)

Submission 2,365

Part of a series on TikTok. [View Related Entries]

About

The "Apple" Dance is a dance trend started by TikToker Kelley Heyer set to the Charli XCX song "Apple" off her 2024 album Brat. Heyer first performed the dance on TikTok in mid-June 2024 and continued to post videos doing it over the following weeks as it spread across the platform. The dance begins at the point in the song where Charli XCX sings, "I think the apple's rotten right to the core, from all the things passed down from all the apples coming before." Later that month, Charli XCX performed the dance and shared it online, further popularizing the trend.

Origin

On June 14th, 2024, TikToker^[1] @kelley.heyer posted a video doing an original dance to Charli XCX's song "Apple," garnering over 620,000 views in a month. On June 15th, she posted a video to TikTok^[2] doing an updated version of the dance with a different opening move, garnering over 1.3 million views in a month (shown below). This would become the most popular version of the dance going forward.

Spread

Heyer continued to post videos doing the "Apple" dance to TikTok, with numerous examples gaining hundreds of thousands of views in the following weeks. On June 26th, 2024, she posted a video to TikTok^[3] doing the dance that gained over 2.2 million views in three weeks. On June 28th, Charli XCX posted a video doing the dance on her TikTok^[4] account, garnering over 10 million views in roughly two weeks (shown below).

Charli's video performing the dance helped spread the trend further across TikTok in subsequent weeks. On July 3rd, TikToker^[5] @toots1300 posted a video making their kitten do the dance, garnering over 6.9 million views in two weeks (shown below, left). It was reposted by X^[6] user @joeefoster on July 7th, garnering over 13,000 likes in a week.

On July 11th, Amish TikToker^[7] @spice0765 posted a video doing the dance with two friends, garnering over 6.5 million views in five days (shown below, right).

On July 14th, 2024, actor and TikToker^[8] Kevin Chamberlin, perhaps known best as Bertram from Jessie, posted a video in which he performed the dance, garnering over 5.7 million views in two days (shown below). On the same day, X^[9] user @kelsospade reposted a video of a group doing the dance that gained over 26,000 likes in two days.