Screen_shot_2017-03-03_at_2.37.36_pm

Confirmed   52,317

Part of a series on Hashtag. [View Related Entries]


About

"And Then The Murders Began" refers to a series of tweets testing the theory that the first line of any story can be improved if its second sentence is changed to "And then the murders began."

Advertisement

Origin

On March 3rd, 2017, author Marc Laidlaw tweeted "The first line of almost any story can be improved by making sure the second line is, 'And then the murders began.'"[1] The tweet gained over 1,600 retweets and 347 replies.

Marc Laidlaw @marc_laidlaw Follow The first line of almost any story can be improved by making sure the second line is, "And then the murders began." RETWEETSL 1,587 2,791 1:37 AM-3 Mar 2017

Spread

Twitter users were immediately enamored with Laidlaw's theory and began writing "And then the murders began" after famous first lines of literature. For example, @ldlapinski[2] applied it to the first line of Peter Rabbit and gained over 130 retweets (shown below).

Neil Gaiman dubbed the theory #LaidlawsLaw[3] when he paired it with the first line from Dickens' A Christmas Carol. The replies Laidlaw received were compiled into a Twitter Moment[4] that afternoon.

Various Examples

Search Interest

Unavailable

External References

[1] Twitter – @marc_laidlaw

[2] Twitter – @ldlapinski

[3] Twitter – Neil Gaiman

[4] Twitter Moments – 'And then the murders began'



Share Pin

Related Entries 43 total

Not Intended To Be A Factual ...
#FML
Oomf / Oomfie
#iconsftw


Recent Images 10 total


Recent Videos 0 total

There are no recent videos.




Load 154 Comments

"And Then The Murders Began"

Part of a series on Hashtag. [View Related Entries]

Updated Jan 29, 2025 at 07:24PM EST by LiterallyAustin.

Added Mar 03, 2017 at 02:46PM EST by Adam.

PROTIP: Press 'i' to view the image gallery, 'v' to view the video gallery, or 'r' to view a random entry.

About

"And Then The Murders Began" refers to a series of tweets testing the theory that the first line of any story can be improved if its second sentence is changed to "And then the murders began."

Origin

On March 3rd, 2017, author Marc Laidlaw tweeted "The first line of almost any story can be improved by making sure the second line is, 'And then the murders began.'"[1] The tweet gained over 1,600 retweets and 347 replies.



Spread

Twitter users were immediately enamored with Laidlaw's theory and began writing "And then the murders began" after famous first lines of literature. For example, @ldlapinski[2] applied it to the first line of Peter Rabbit and gained over 130 retweets (shown below).



Neil Gaiman dubbed the theory #LaidlawsLaw[3] when he paired it with the first line from Dickens' A Christmas Carol. The replies Laidlaw received were compiled into a Twitter Moment[4] that afternoon.

Various Examples



Search Interest

Unavailable

External References

[1] Twitter – @marc_laidlaw

[2] Twitter – @ldlapinski

[3] Twitter – Neil Gaiman

[4] Twitter Moments – 'And then the murders began'

Recent Videos

There are no videos currently available.

Recent Images 10 total


See more